A Perky Way to Productivity Case Study Example | Topics and Well Written Essays - 750 words - 1

A Perky Way to Productivity - Case Study Example Having such an organized work setup gives rise to a culture in the organization that has a great impact on the psychology of the organizational personnel. The importance of employee benefits as a strategic component of fulfilling the goals of human resource management in either of the two companies cannot be overemphasized since employee benefits play a fundamental role in increasing employees’ satisfaction and keeping them motivated to use their optimal potential in the work. Achievement of the workers’ satisfaction is a pre-requisite for the obtainment of the strategic goals of Genentech and Zappos. By providing their employees with benefits, both companies generate this message to their workers that they do not just care for their workers, but they actually possess them. Especially when the benefits extend to include the families of the employees, it creates a dual-action on the employees to keep working in the same company in which, the company’s management a nd the family are the two motivating entities for the employees. Employee retention enables the companies to achieve their strategic goals since every employee that has worked with a company for some while understands the company’s culture and objectives, and the skills of the employee have been customized to the individualistic needs of the company, which is what makes the employee special for the company and a means of attaining its strategic goals. 2. Genentech and Zappos use employee benefits as a motivating tool in a variety of ways. They provide their respective employees with a wide array of benefits that include but are not limited to rewards for longevity, increments, bonuses, provision of free meals both to the workers and their families, free child care, and frequent leaves and vacations. Both companies have a strong organizational culture that places huge emphasis on equality among workers and easy flow of communication across all channels.